Email costs North American businesses almost $2 trillion a year and offers quick convenience, but is this a good use of corporate money?
Social media can help you connect with customers in ways that other business strategies cannot – this makes Facebook and others important marketing tools.
You may only have a moment to catch that next client’s or investor’s attention. Perfect your elevator pitch now, to share what’s great about your brand.
When networking, look for or start an appropriate interest-based group, taking care to meet people both inside and outside your area of expertise.
Effective networking requires planning, thoughtful conversation and follow up. It’s not about making sales, but about being remembered and building a brand.
Networking is a crucial part of owning a small business – if you’re not careful, you’ll fall behind the crowd of other small business owners.